OREN WELLNESS

OREN Wellness · Cardiff

OREN Wellness is a boutique wellness and Pilates studio founded by Kelly Powling, offering Reformer Pilates, mat classes, infrared hot classes and dedicated recovery spaces.

The Brief

Designed by Linds at Brand Interior Agency, OREN Wellness embraces a bold, characterful aesthetic defined by expressive colour and distinctive material choices. Named after the Welsh word for orange, the space has a strong visual identity rooted in warmth, texture and individuality.

Before the space was built, the visuals needed to give the founder confidence in how the interiors would come together, while helping prospective members connect with the space and the experience ahead of opening.

The Visualisation

At the heart of the interiors is a considered material palette, pairing the rich veining of Orange Breccia Pernice marble with the Cornucopia Rose floor tiles. Together, these finishes bring warmth and character to the space, with texture, colour and light shaping the atmosphere.

Across seven atmospheric CGI visuals, careful attention to materiality and lighting brought the proposed interiors to life, allowing the design to be experienced before the space was built

The Outcome

The CGIs closely matched the finished interior, translating the design into reality with remarkable consistency. Released ahead of opening, the imagery gave prospective members a tangible sense of the space and experience, supporting pre-opening marketing and contributing to sales before OREN welcomed its first visitors.